Angel Financing

"In essence, angels are private informal venture capitalists."

"One of the facts of life in private placement investment is that plans do not get funded, people get funded."

"The private equity alternative permits access to the venture at an earlier date than would be the case in more traditional capital situations."

"As you develop your capitalization strategy and establish clear milestones, you need to understand the correlation of _stage of development_ with private capital sources."

"Attracting a group of affluent, sophisticated coinvestors to write checks for high-risk ventures relies on your ability to cultivate relationships."

"The array of alternative sources of financing offers many choices to the entrepreneur or inventor."

"Only a specific segment of the high-net-worth market is worth targeting for high-risk deals, a market composed of a diverse pool of investors."

"To know the types, to glimpse their differing motivations, is to evaluate what investors are looking for and determine whether your time would be wasted or well spend in dealing with certain investor types. "

"Direct-response marketing has always been the essence of solicitation and of marketing investments."

"The placement agent's stock-in-trade is knowing about the people being asked for money."

"Controlling risk through staged infusion of capital based on performance is essential."

"The investor judges sweat equity only on what he or she will realize from this point on."